Industries
We specialise in three verticals where reputation is not a marketing consideration — it is a commercial prerequisite. Deep expertise, real results, and a track record that spans 18 years.

Finance & Insurance
Plan B / C recommended
Banks, insurers, brokerages, and FinTech firms building trust with Hong Kong's mainland Chinese client base — where XHS reputation is the deciding factor before any first contact.
OneDegree · HKT · Wi-Fi.HK (OGCIO)

E-Commerce & Retail
All plans available
Cross-border brands, TCM, natural beauty, fashion, and retail — owning the XHS discovery funnel from desire-seeding through to post-purchase advocacy.
御藥堂 · 草姬 · Esprit · New Town Plaza · Hollywood Plaza

Aesthetics & Medical Beauty
Plan B / C recommended
Aesthetic clinics and medical beauty brands — compliance-safe KOC content, proactive negative review management, and high-value patient acquisition through authentic peer voice.
香港中文大學醫院
Beyond These Three
Our methodology applies to any brand where reputation is a commercial asset.
Over 18 years, we have delivered ORM and KOC campaigns for arts and culture institutions, government bodies, education providers, entertainment and theme parks, F&B, and hospitality brands. If your brand's reputation matters — which is to say, if you have a brand — we can help.
Which plan fits your industry and growth stage?
Five questions. We'll send you a tailored recommendation within 24 hours — including a competitive analysis of how your brand currently appears on Xiaohongshu.